LUMIX 4K PHOTO – EPIC DIVE
Our latest campaign for Panasonic’s LUMIX 4K camera range dramatises how the 4K Photo feature lets you ‘shoot, select and save’, making life’s unmissable moments… unmissable.
Set in a stylish holiday resort, the TVC heroes a daredevil diver who surprises his family with a cheeky ‘leisure dive’ into the swimming pool.
Because his mum was filming the action in 4K Photo mode, she’s able to swiftly and seamlessly rewind the action and capture the perfect moment as a high-resolution photo – delivering a functional product demo in a memorable way.
The work is appearing on TV, with extended edits and further digital and social elements online, this summer.
Epic Dive - Capture unmissable moments with 4K Photo