Panasonic 4k Tv
We’re proud to present our Hollywood to your Home campaign for Panasonic’s 2017 television line up – featuring an explosive, trailer-esque film for ‘the greatest movie never made’ – which heroes how the new range faithfully reproduces those cinematic experiences the way they were meant to be seen.
The epic promo sprawls four genres, all starring the same stunning female lead, shot in 4K and mastered in HDR. Within the 90-second film – launching now on TV, online and, to its most dramatic effect, on the new screens in store – the stories unfold, before being revealed to be playing on a Panasonic screen. From recreating the deep blacks of a noirish thriller, to a superhero caper complete with an incredible billion colours bursting to life, every scene was crafted to illustrate a specific feature of the TV’s picture quality, and to truly resonate with our movie loving audience.
To make this year’s campaign our most spectacular yet, we collaborated on the project with Oscar-winning production company Framestore Pictures, responsible for Gravity, Dr. Strange and Fantastic Beasts to name a few.