Your Shot At $1 Million
Legendary USA international goalkeeper, Tim Howard, a handful of ducklings and $1 million.
Our latest U.S. campaign for el Jimador tequila is far from ordinary. Leveraging their long-standing support of the Mexican national team and grassroots football across the United States, Your Shot will see five lucky winners head to Las Vegas for the ultimate penalty shootout, and the chance to win a game-changing amount of dollar. The work –running in out-of-home, print, online films and social – calls everyone off the bench to step up and take the shot.